thisisneverthat & Gramicci Join Forces For First Release Of 2025

For thisisneverthat, 2025 has some big expectations to meet. After a standout 2024 that saw the Korean streetwear brand collaborate with heavyweights like G-SHOCK, Timberland, Farah, and New Balance, as well as consistently drop impressive in-line collections, the bar is set high. Following a well-deserved moment of reflection after a successful year, the label is kicking off 2025 with another major collaboration—this time with Japan's Gramicci.

Together, they’ve crafted a collection of versatile, dual-purpose outerwear.

The capsule covers everything from technical jackets and pants to fleeces and graphic pieces, blending trail-ready designs with more city-slicker, downtown NYC vibes. Dominated by shades of green, the collection begins with a weatherproof zip-up jacket, available in both off-white and lime green hues. The jacket features an adjustable hood and plenty of internal and external pockets for functionality.

Also included is a Gramicci-inspired fleece vest, showcasing a bold all-over green, black, and purple pattern, reflecting the brand’s signature style.