With a massive 2.1 million followers, global fashion & beauty voice The Business Of Fashion (BOF) has spotlighted vibrant up-and-coming jewelry brand TwoJeys on their platforms.
BOF highlights their care-free personalities and embodiment of the Gen-Z spirit that have launched their brand into international success. The influencers turned founders Biel Juste and Joan Margrit mix pleasure with business as a formula for success, as seen in their personal rebellious style and free-spirited marketing campaigns.
It is for these very reason that the brand has managed to attract many A-list clients such as Dua Lipa, Justin Bieber, Jaden Smith and Jared Leto, while also building a direct-to-customer jewelry business with €4.5 million in sales in 2022. According to recent reports from TwoJeys, the brand is on track to grow 60 percent.
TwoJey's has recently stood-out particularly for their summer-imagery and hosting of exclusive events in exotic locations around the world, most notably Ibiza. These events feature many influential friends of the founders and brand ambassadors from around the world.
According to insights from BOF, TwoJeys now plans to take its story international with the opening of a London store.
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